Neglecting to claim and optimize Google My Business listing
Failing to target local keywords in website content
Ignoring the importance of online reviews and ratings
Overlooking the use of location-based meta tags and title tags
Not optimizing website for mobile devices
Forgetting to create locally-focused landing pages
Neglecting to update business information across all online directories
Failure to regularly monitor and analyze local SEO performance metrics
How to Analyze Competitors' Strategies for Local SEO in Colorado Springs .